The campaign “The Planet vs Bolsonaro” is unprecedented in the history of communication. Condemned for his actions, or inactions in the case of the Brazilian President, for the very first time a public personality is the target of a campaign. The not-for-profit organization, AllRise, already filed a complaint against Bolsonaro, at the International Criminal Court, for crimes against humanity. This was on the grounds of his inaction against climate change and his denial of the issue. The not-for-profit organization, AllRise, already filed a complaint against Bolsonaro, at the International Criminal Court, for crimes against humanity. This was on the grounds of his inaction against climate change and his denial of the issue.
Read : Impactful Strategic Newsletter OPRG 16 – 29th October 2021